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The Client?: Younzee. An AI-powered personal styling platform.

The Issue? Younzee needed a social presence that showcased its benefits while elevating it as a high-fashion brand for modern, fast-paced, fashion-forward individuals.

The Idea: Younzee styles your look, so you have more time to live it.

* real work!

EXECUTIONS

LIFE, STYLED

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Element: Awareness

Positions brand as high fashion through imagery as well as introduces the idea of an "avatar"

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YOUNZEE FEATURES

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Element: Conversion

Uses technology-focused imagery to indirectly show audience how app interface works

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CULTURAL TAKES

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Element: Thought Leadership / Community

Involves community by creating conversation within audience, as well as positions brand as culturally relevant and with the trends. 

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SOCIAL LAYOUT

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SOCIAL MEDIA STRATEGY

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To ensure a cohesive and distinctive visual identity, each post incorporates subtle references to technology and features the brand’s signature yellow as its exclusive accent color.

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